You may have seen the recent article in the West Australian outlining the research undertaken by 3 Oceans on the Scarborough foreshore with 890 respondents.
This research sought to determine the level of support or opposition to their proposed 43 and 35 storey developments on the corner of Scarborough Beach Rd and West Coast Hwy.
Not surprisingly, overall 63% of the respondents supported the proposal and this was mirrored regardless of whether it was a Scarborough based resident, City of Stirling or Perth based resident.
The number one reason for wanting the proposal to proceed? Respondents felt the area needed a revamp (56%), it would bring in more tourists (44%), it would create more jobs (32%) and it would be good for local business (31%).
The Scarborough area has languished somewhat for close to 20 years and this has been directly attributed to previous governments’ reticence to support density. But after spending $100 million on the Scarborough foreshore, this area is now ripe for ongoing investment and it is critical that the current Government embraces the proposed changes to allow the revamp of Scarborough to truly come into play.
Just like Hillary’s Boat Harbour, Graham Farmer tunnel and Elizabeth Quay, there has been resistance from a small vocal proportion of the community. And yet once delivered, the benefits have been both recognised and celebrated – and at PropertyESP we can’t help feel that this will be the case for Scarborough as well.
The fact is, as a developer, if you want to hear the honest views of the mass majority then you have to be the one to action it. 3 Oceans took the bold step of hitting the ground to hear people’s opinions and by taking this courageous step they were rewarded.
The weight of this community support is undoubtedly invaluable.
If you too would like to strategize about your upcoming project and how to counter the negative minority voice, then contact Sam at PropertyESP – because as many in the property sector know – this is our forte!